Comments on: McDonald’s “First Love” TV commercial feat “Ang Huling El Bimbo”

By: jhay

jhay — Wed, 12 Jan 2011 04:06:16 +0000

Filipinos, I think, are not fond of clowns. It is still something foreign to them. I've seen lots of kids who easily get scared and freak out when they see clowns at children's parties they attend.

So the Ad firm for McDonald's decided to 'localize' their ads instead of Ronald, who is a clown. Using concepts close to the Filipino heart, like family ties and childhood romances and the local songs that embody them was down right clever.

That's why local rival Jollibee has succeeded. The bee mascot is more loved by Filipinos.

By: wes

wes — Wed, 12 Jan 2011 03:02:58 +0000

In the old days, they used to use Ronald, Hamburgler, Mayor McCheese etc..even in Japan
http://www.japansugoi.com/wordpress/mcdonalds-japan-tv-commercials-1977-1978/

By: paul

paul — Wed, 11 Feb 2009 12:08:27 +0000

na-feel ko emotion dito.. masakit nga e. and yeah, i have to take my hats off to them. they know how to make good commercials. pero para sa akin, nothing beats the "karen po" commercial.

By: Ade

Ade — Mon, 02 Feb 2009 13:16:25 +0000

I love that commercial.

By: Ambo

Ambo — Sun, 18 Jan 2009 22:58:21 +0000

Nung una kong nakita yung commercial i already feel the emotions. Especially yung ginamit na music. E-heads fan kasi ako. Overall i salute the advertising company na gumawa nito. Ang galing!