A movie premiere at YouTube

by jhay on June 4, 2009

Here’s something the blog-o-sphere and new media pundits would certainly talk about, movie premieres at YouTube. According to Reuters blog report:

YouTube would premiere “Home,” a film about the environment produced by Luc Besson, the agency said.

A Paris-based partner development manager for YouTube in Europe, the Middle East and Africa, was quoted by the agency as saying, “We’re more than just dogs on skateboards.”

This would be the first simultaneous debut of a film in theaters and the Internet. It’s said that this is another attempt at attracting more advertisers to YouTube which so far has been one of the financially controversial acquisitions of Google, Inc.

Details are still sketchy but one thing that popped into my mind was, “What’s Home? It’s certainly not a Hollywood blockbuster but something in the genre of Al Gore’s “An Inconvenient Truth“.

Like this report, I could find little details about this environmental film that’s soon to have its premiere on YouTube aside from theaters. So far, all I’ve found is this little message from French producer and film maker Luc Besson via Facebook:

“I have always been a lover of the Planet, and I have tried to show people its most beautiful aspects through my movies Le Grand Bleu, Atlantis and Arthur and the Minimoys. It was thus natural for me to join Yann in the production of this magnificent project.”

I hope that the movie would do well both in theaters and on YouTube. Who knows, if this would be a success, other films may follow suit. Though much to the joy of movie pirates, me thinks.

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